Hypnosis works wonderfully but not the way the marketing companies would have you believe.

Their strategy is to take an isolated example and write their ad in a way to makes you believe that’s how it works for everyone which is does not.

We are all individuals and although we may have similar symptoms and behaviors, everyone has a different experience of events, including hypnosis.

Here’s a made up example of stuff thats made up by marketing companies to sell a product: 
“There must be something to this hypnosis stuff. I stopped smoking in 10 minutes. Talk about amazing results. There was no effort on my part. This is crazy, but it works.”

Unfortuantly this gives the wrong impression and that in some way Hypnosis it is a magic bullet that will require no work for those who go to see a Hypnotherapist.

Working in Cognitive hypnotherapy I have seen amazing and lasting changes happen in a short amount of time this is true.

However It is my belief, that the magic is in empowering people. By understanding in our own way what we are doing that creates our problem, we can also choose how to make changes – in our own way. It then becomes our idea and desire to change, rather than being told what to do. This is what makes it feel natuaral and effortless rather than the idea of an external spell that has been cast by the therapist, that the marketers would have us believe.

For example when you where young you may have believed in Father Christmas. When you found out the truth, it took no effort to adopt the new belief. You did not have to try and convince yourself even though Christmas may not have been so much fun afterwards! You may still reminisce and think of Father Christmas but you do not slip back into believing in him. That’s because now, you have a new belief.

Contrast the first testimonial with a real world testimonial from one of my clients for smoking and see if you can see the difference.

“I went to see Jon Young regarding my smoking habit. 
In the past I have used everything from patches to Gum and even E cigarettes but I would always revert back to cigarettes.
I went to see Jon and he made it very difficult for me to justify to myself a reason why I smoke and the more weighted this argument was, the easier it was for me to kick the habit.
Jon took me through a multitude of areas including the root cause of when I started smoking. When he identified this point, I felt this was not the person I am today which also changed why I believed I needed to smoke.
I believed mind-set was a very difficult thing to change, but Jon seemed to be able to do this with ease.
In addition to the sessions, I had Jons support along the way which was amazing because at times I needed that extra support to stay on the tracks.
I am now, not only able to deal with not smoking, but I am also very confident in situations that would have, in the past made me want to smoke.
I am very grateful to Jon and would recommend seeing him to anyone who wants to stop smoking. “

Anything worth doing takes work. How you see that work depends on what you believe about what you are doing. If we have to do anything against our will, it will always appear like hard work and we are likely to give up. If however, we believe in what we are doing, the same amount of work can seem effortless, fulfilling and enjoyable.

Its all just a case of perspective and what you currently believe.